About UTTAM BEEJ

From a Farmer’s Vision to a Trusted Seed Brand

Agricultural field at sunrise
Our Story

From a Farmer’s Vision to a Trusted Seed Brand

Amit Industries was established in 1998 by Shri Devki Nandan Gupta, a farmer-turned-seed producer who recognised an important challenge faced by farmers: the lack of reliable, high-quality seed.

Located in Hadoti, the wheat bowl of India, Kota provided an ideal ecosystem for building a quality-focused wheat seed business. He started with a small seed processing plant in Kota, Rajasthan, installing the necessary machinery and beginning with wheat seed production under the “UTTAM BEEJ” brand with a simple and powerful guiding principle.

From a farmer’s vision in 1998 to a growing seed brand with a multi-state presence, Amit Industries continues to be guided by the same fundamental belief: better seed leads to better farming and better livelihoods.

Explore Our Seeds
Our Roots

When India’s seed industry was in its nascent stage, Shri Gupta started with a small seed processing plant in Kota, Rajasthan.

Our Location

Located in Hadoti, known as the wheat bowl of India, Kota provided an ideal ecosystem for building a quality-focused business.

2nd Generation Leadership

Shri Amit and Ankush Khandelwal lead the second generation, driving brand growth with modern infrastructure and professional management.

Today

Modern storage — along with professionals to manage different stages of seed production.

Our Journey

1998 to Present

From a farmer’s vision in 1998 to a growing seed brand with a multi-state presence, our journey has been driven by trust and quality.

  • 1998 · The Beginning
    A small seed processing plant in Kota

    Amit Industries was established by Shri Devki Nandan Gupta. We began by installing the necessary machinery and starting with wheat seed production under the UTTAM BEEJ brand.

  • Portfolio Expansion
    Well beyond wheat

    Over the years we expanded our portfolio beyond wheat to include soybean, coriander, paddy, gram, lentil, black gram, maize (composite), mung and mustard.

  • Next-Generation Leadership
    Brand building and professional management

    Shri Amit and Ankush Khandelwal joined as the second generation and brought a renewed focus on brand building, professional management, modern infrastructure and market development. The UTTAM BEEJ brand identity and logo were further developed, while the company expanded into vegetable seed production.

  • Geographic Expansion
    Reaching out to multiple states

    The company established a growing presence in Madhya Pradesh and Maharashtra, in addition to Rajasthan. As the brand reached more markets, UTTAM BEEJ became a brand of choice among dealers and farmers across different states.

  • Technology & Infrastructure
    Continuous investment in modern capability

    The processing plant was renovated and upgraded with Fowler Westrup machinery, along with advanced Sortex technology and modern packing facilities. Increasing demand led to further expansion of processing capacity and warehousing infrastructure.

  • Today
    An integrated, modern seed processing facility

    Amit Industries operates a facility with warehousing capacity of approximately 2 lakh quintals at its Kota location, combining modern processing, precision cleaning, grading, sorting and packaging capabilities.

Our Mission

To provide quality seeds that enable better yields and create lasting value in agriculture, contributing to a prosperous future for all our stakeholders— Farmers, Growers, trade partners, corporate partners and employees.

Our Vision

To grow UTTAM BEEJ into a trusted seed brand recognized by farmers across India as a promise of quality, reliability, and better farm outcomes—creating the right value through innovation and long-lasting relationships, because better seed leads to better farming and better livelihoods.

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